27 Entrepreneurs Share Their Secrets to Staying Focused
by Marshall Childs
Posted on Wednesday Sep 13, 2017 at 10:00AM in Finance
Today, being an entrepreneur can be all encompassing. You are always on, all the time. The danger of living in a world where it is possible to be on call 24/7 is that the majority of your time may be spent fielding phone calls, emails and social posts -- meaning the tasks you wanted to complete remain untouched. But it doesn’t have to be this way.
We spoke to 27 successful entrepreneurs on what strategies they use to stay on track and get things done.
Name: Tim Chen Company: NerdWallet Strategy: Each Monday I prioritize what I want to accomplish that week, and then I think about what I’ve done at the end of the week and share it in an email to my employees called “Reflections.” It’s a great way to make space in your head, otherwise your inbox and email becomes your to-do list, which is ridiculous because you didn’t create that to do list. [It was sent to you by other people.]
Name: Daniella Yacobovsky Company: BaubleBar Strategy: I am pretty OCD about creating to-do lists, and I am constantly prioritizing what I put at the top of the list. I also think it’s important to break your workload down into digestible nuggets. I break things down into things that feel doable within a span of one to two hours. That helps me methodically sort through everything that’s on my plate.
Name: Oliver Kharraz Company: Zocdoc Strategy: I had the benefit of studying at a Jesuit monastery. We studied complicated texts and immersed ourselves, pushing our attention spans to the very limit. It’s like meditation in that you learned to direct your thoughts. It’s an active skill, like working out. Pick something that you want to think about, and only think about that. Don’t let anything else enter your thoughts. Try for five minutes in the beginning -- and know that just like a marathon where you start with just a half mile to begin with, in the end you’ll be able to do it for hours once you train for it.
Name: Merrill Stubbs Company: Food52 Strategy: Take breaks. I really step away from something after I've been working on it, take a short walk, talk to someone who has nothing do with what I've been focusing on and stay hydrated. I usually just walk around our office in Manhattan.
Name: Jennie Ripps Company: Owl’s Brew Strategy: I try to compartmentalize my days. For instance, I'll spend an hour before the workday sending out emails, and I won't look at incoming emails until everything is completely outbound. I find that I focus more when I do only one thing and not a million things; it cuts down on the noise.
Name: Ryan Holmes Company: Hootsuite Strategy: Like lots of entrepreneurs, my attention is always pulled in a dozen directions at once. The one thing that really helps me stay focused is exercise. After I jog, do yoga or get out and do some backcountry skiing, I always come back with more clarity and focus.
Read more about Holmes: How Following His Heart Led This Entrepreneur to Start a Multi-Billion Dollar Company
Name: Jen Rubio Company: Away Strategy: My best advice is to keep your eye on the prize. I think if you always keep in mind the bigger thing you are working towards, it's a good gauge to make sure that everything you're doing is a step towards that goal. An inch toward the bigger goal can actually be a massive step forward. Whether your bigger goal is to IPO your company or you're really focused on building a team, make sure everything you're doing every day is in some way a step towards that. When those opportunities come up, take a step back and ask yourself if it is actually contributing to the brand you're building.
Name: Julia Hartz Company: Eventbrite Strategy: Embracing challenges and learning from failures. When we set out to build Eventbrite, we had to face many challenges and come up with creative solutions to get past them. Each time we learned new ways to cope, we became a stronger and more cohesive team. However, staying focused is an ongoing challenge: The bigger you get, the more opportunities you have to take your eye off the prize.
Name: Dave Rusenko Company: Weebly Strategy: I have a personal policy that any time I’m with someone -- at a meeting, dinner, or over drink -- that I will never check my phone or watch, and make sure to keep 100 percent focus on the person. This carries into our meetings. We have saying at the office during meetings, “laptops down.” Unless you’re the presenter, the rule is everyone needs to shut their laptop in the meeting. It allows the person to be physically and mentally present.
Read more about Rusenko: Weebly's Founder Explains the Richard Branson Moment That Changed How He Ran His Company
Name: Jeff Chapin Company: Casper The strategy I have to remove distractions is pretty simple. Headphones and music with no words and an office where there’s no people.
Read more about Chapin: Behind a $100 Million Mattress Startup, Casper Co-Founder Shares Advice on Finding Success as an Entrepreneur
Name: Angie Hicks Company: Angie’s List Strategy: It’s about prioritizing things during the day. I tend to want to get things off my plate first thing in the morning that are just must dos. I tackle them first and go from there. Inevitable, your day gets away from you, so if it’s big thing it gets the first spot in the morning.
Name: Whitney Wolfe Company: Bumble Strategy: I try to ask myself the question of nine. Will this matter in nine minutes, nine hours, nine days, nine weeks, nine months or nine years? If it will truly matter for all of those, pay attention to it. If it isn’t going to matter in nine minutes, nine hours or nine days from now, you need to not pay attention to it.
This concept of nine has kept me on track from losing focus on the things that truly matter. That way you can respond when you need to, but you don’t spend your time reacting to things that are not going to have any importance in a short period of time from now.
Read more about Wolfe: The Founder of Bumble Reveals How the 'Question of Nine' Can Help You Stay Focused
Name: Kara Goldin Company: Hint Strategy: Find time for yourself every day to do something you love. For me, that’s exercise. It clears my head and allows me to focus on what’s important in the moment. Also, celebrate your wins. If you focus on three things that you have done well lately it will help you to tell yourself, “you can do it!”
Read more about Goldin: The Entrepreneur Behind a $90 Million Company Shares How You Can Get Past the Naysayers to Build a Successful Business
Name: Bea Fischel-Bock Company: Hutch Strategy: Take care of myself. I’m of no use to anyone or myself if I’m burnt out. The days that I don’t get enough sleep or have one too many glasses of wine at dinner, make focusing so much more difficult. I end up being less efficient and productive.
Read more about Fischel-Bock: This Founder Shares Why In Order To Learn Fast, You Need to Fail Fast
Name: Daniel Lubetzky Company: KIND Strategy: As entrepreneurs, we tend to have a desire to create a lot of different things. When there are so many things that you want to do, it’s hard to say “no” to any of them. Instead, I try to say “not now.” Not now doesn’t mean not ever; it just means that we’ll get to it once we’re done accomplishing whatever we’re focused on today.
Read more about Lubetzky: How a 9-Year-Old Taught This Super Successful Entrepreneur About Taking Risks
Name: John Zimmer Company: Lyft Strategy: I removed both Safari and the news apps from my phone. Reducing noise from my phone makes it so when I’m in a meeting, for example, I’m the most focused.
Read more about Zimmer: Lyft Co-Founder John Zimmer: 'You Should Never Veer Off the Path of Your Own Values'
Name: David Bladow Company: BloomThat Strategy: Before I go to bed on Sunday, I plan out my week for each day, and ask myself what I need to get done each day. At the top of the list, I highlight my three most important tasks for the week. These are the thing I have to be focused on. I modify it as the week goes on, and I return to that list multiple times a day. If I didn’t have that from the get go, it’s easy to get pulled in different directions. Before the dust gets thrown in the air, it helps keep me focused on what I need to accomplish for the week.
Name: Carrie Dorr Company: Pure Barre Strategy: I always think of the analogy of a racehorse: I like to keep blinders on. You should be aware of the competition and who's in the field, but those blinders help me stay focused on what I’m working on and constantly keeps me moving forward to where I’m headed.
Name: Bastian Lehmann Company: Postmates Strategy: With our teams we constantly try to question our assumptions. We don’t ever want to wake up and find that the world has changed around us. The best way to do that is to question everything, stay ahead of things and understand change.
Name: Randi Zuckerberg Company: Zuckerberg Media Strategy: I like to carve out blocks of time that I’m going to be unplugged, which is sometimes frustrating to the rest of my team. But I find that it’s hard to do creative, thoughtful tasks when you are interrupted by emails and text messages. I like to carve out two to three hours, where I do a deep dive into writing a piece or working on a speech. That is the most effective hours of my entire day.
Name: Heidi Zak Company: ThirdLove Strategy: I check email once an hour or less. If I check it more, I lose focus. So, I set aside five or 10 minutes to check email and then spend the rest of the time thinking about what I need to be doing.
Name: Alex Friedman Company: Lola Strategy: Regular conversation to realign our goals is something that we’ve instituted in the business. Over-communication of what we’re all working towards, so everybody is always aligned. It is part of our role as founders: to continue to rearticulate the mission, the strategy and what we’re aiming for at the end of the day.
Read more about Friedman: How You Can Use Your Computer Password to Make Your Aspirations a Reality
Name: Katrina Lake Company: Stitch Fix Strategy: Doing things where it's hard to be distracted like running and cooking -- and in some ways it's actually commuting. There's so many days when I take the bus to work, I feel like I can clear my mind. I love that time.
Read more about Lake: Stitch Fix Founder Explains Why the Worst Piece of Advice She Ever Got Was to Raise A Lot of Money
Name: Luis von Ahn Company: Duolingo Strategy: I try to break everything into small tasks. I’m not good at doing things that take months, but I am good at doing things that take a half an hour. I break things down into 15 to 30 minute pieces.
Read more about von Ahn: Why This Founder Says the Worst Advice He Ever Got Was to Listen to His Users
Name: Scott Harrison Company: Charity:Water Strategy: I’m always looking to find time to think on something deeply without interruption. Carving out time away from devices and screens can be extremely beneficial to focusing. Take the time to go on a walk or sit in the park.
Name: Bruce Poon Tip Company: G Adventures Strategy: Yoga, which I do for my morning routine. Starting my day with that activity keeps me very focused. Also, realizing what you say ‘no’ to is equally as important as what you say ‘yes’ to as an entrepreneur. If you achieve any amount of success as an entrepreneur, things come flying at you. Opportunities are everywhere, and it's so easy to become unfocused chasing opportunities, because they're a dime a dozen.
Read more about Poon Tip: I Was About to Shut Down My Business but I Changed My Mind. Here's Why.
Name: Ayah Bdeir Company: LittleBits Strategy: It seems really simple, but just numbering the list of things you have to do. Just taking a few minutes to put the things in order that you need to get done is a very focusing kind of exercise. Then if in the middle of the day something becomes number one, moving that up on the list is actually a very active focusing agent, because then you're like OK if number one doesn't get done, then the rest doesn't matter. It really helps you zero in on what's important.
Read more about Bdeir: This Successful Entrepreneur Explains Why Revenue Is Not the Most Important Thing (and What Is)
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